I recently compiled a Corporate Identity document for CHECK MY Pension; then acted as a creative consultant throughout their website build which was completed internally.
Clarifying the look of all communications from the logo, to font, colours & image styles really helped to guide the development of their new site.
I highly recommend setting yourself some simple design rules/guidelines before embarking on any new business. This will ensure that over time clients/customers won’t even need to see your logo - they should instinctively know it is you from the look & feel of the message.
Visit: www.checkmypension.co.uk
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